{"id":642760,"date":"2026-10-29T19:04:57","date_gmt":"2026-10-29T16:04:57","guid":{"rendered":"https:\/\/www.true-gaming.net\/home\/?p=642760"},"modified":"2026-10-29T19:04:57","modified_gmt":"2026-10-29T16:04:57","slug":"circana-%d8%aa%d8%b4%d8%a7%d8%b1%d9%83%d9%86%d8%a7-%d8%a8%d8%a3%d8%b1%d9%82%d8%a7%d9%85-%d9%85%d8%a8%d9%8a%d8%b9%d8%a7%d8%aa-%d8%a7%d8%ac%d9%87%d8%b2%d8%a9-%d8%a7%d9%84%d8%ac%d9%8a%d9%84-%d8%a7%d9%84","status":"publish","type":"post","link":"https:\/\/www.true-gaming.net\/home\/642760\/circana-%d8%aa%d8%b4%d8%a7%d8%b1%d9%83%d9%86%d8%a7-%d8%a8%d8%a3%d8%b1%d9%82%d8%a7%d9%85-%d9%85%d8%a8%d9%8a%d8%b9%d8%a7%d8%aa-%d8%a7%d8%ac%d9%87%d8%b2%d8%a9-%d8%a7%d9%84%d8%ac%d9%8a%d9%84-%d8%a7%d9%84\/","title":{"rendered":"Circana: \u062a\u0634\u0627\u0631\u0643\u0646\u0627 \u0628\u0623\u0631\u0642\u0627\u0645 \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u062c\u0647\u0632\u0629 \u0627\u0644\u062c\u064a\u0644 \u0627\u0644\u062d\u0627\u0644\u064a PS5 | XBS \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u062c\u064a\u0644\u064a\u0646 \u0627\u0644\u0645\u0627\u0636\u064a\u0629 \u0644\u0646\u0641\u0633 \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629"},"content":{"rendered":"

\"\"<\/p>\n

\u0623\u062c\u0647\u0632\u0629 \u0627\u0644\u062c\u064a\u0644 \u0627\u0644\u062d\u0627\u0644\u064a \u0627\u0644\u0645\u0646\u0632\u0644\u064a \u0633\u062a\u062f\u062e\u0644 \u0639\u0627\u0645\u0647\u0627 \u0627\u0644\u0633\u0627\u0628\u0639 \u0628\u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0628\u0634\u0647\u0631 \u0646\u0648\u0641\u0645\u0628\u0631 \u0627\u0644\u0642\u0627\u062f\u0645\u060c \u0648\u0643\u0627\u0644\u0629 \u0633\u064a\u0631\u0643\u0627\u0646\u0627 \u0644\u0631\u0635\u062f \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0628\u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a \u0648\u0639\u0628\u0631 \u0645\u062d\u0644\u0644\u0647\u0627 Mat Piscatella \u064a\u0634\u0627\u0631\u0643\u0646\u0627 \u0628\u0645\u0642\u0627\u0631\u0646\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u0623\u062c\u0647\u0632\u0629 \u0627\u0644\u062c\u064a\u0644 \u0627\u0644\u062d\u0627\u0644\u064a \u0627\u0644\u0645\u0646\u0632\u0644\u064a\u0629 “\u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06465 \u0648\u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633 \u0633\u064a\u0631\u064a\u0633” \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u062c\u064a\u0644\u064a\u0646 \u0627\u0644\u0645\u0627\u0636\u064a\u0629 \u0644\u0646\u0641\u0633 \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 “71 \u0634\u0647\u0631 \u0628\u0639\u062f \u0627\u0644\u0625\u0635\u062f\u0627\u0631” \u0648\u0647\u064a \u0639\u0644\u0649 \u0627\u0644\u0646\u062d\u0648 \u0627\u0644\u062a\u0627\u0644\u064a”<\/p>\n

– \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06465 \u064a\u062a\u0641\u0648\u0642 \u0639\u0644\u0649 \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06463 \u0628\u0646\u0641\u0633 \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u0645\u0646 \u0639\u0645\u0631 \u0627\u0644\u062c\u0647\u0627\u0632\u064a\u0646 \u0628\u064040%
\n– \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06465 \u064a\u062a\u0641\u0648\u0642 \u0639\u0644\u0649 \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06464 \u0628\u0646\u0641\u0633 \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u0645\u0646 \u0639\u0645\u0631 \u0627\u0644\u062c\u0647\u0627\u0632\u064a\u0646 \u0628\u06401%<\/p>\n

– \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633 \u0633\u064a\u0631\u064a\u0633 \u064a\u0628\u064a\u0639 \u0623\u0642\u0644 \u0645\u0646 \u062c\u0647\u0627\u0632 \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633360 \u0628\u0646\u0633\u0628\u0629 35% \u0646\u0641\u0633 \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u0645\u0646 \u0639\u0645\u0631 \u0627\u0644\u062c\u0647\u0627\u0632\u064a\u0646
\n– \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633 \u0633\u064a\u0631\u064a\u0633 \u064a\u0628\u064a\u0639 \u0623\u0642\u0644 \u0645\u0646 \u062c\u0647\u0627\u0632 \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633 \u0648\u0646 \u0628\u0646\u0633\u0628\u0629 28% \u0646\u0641\u0633 \u0627\u0644\u0641\u062a\u0631\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u0645\u0646 \u0639\u0645\u0631 \u0627\u0644\u062c\u0647\u0627\u0632\u064a\u0646<\/p>\n

\u0623\u064a\u0636\u0627 \u0647\u0646\u0627\u0644\u0643 \u0645\u0642\u0627\u0631\u0646\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u062c\u0647\u0632\u0629 \u0627\u0644\u062d\u0627\u0644\u064a \u0645\u0639 \u0623\u062c\u0647\u0632\u0629 \u0627\u0644\u0623\u062c\u064a\u0627\u0644 \u0627\u0644\u0645\u0627\u0636\u064a\u0629 \u062e\u0644\u0627\u0644 \u0627\u0644\u0639\u0627\u0645 \u0627\u0644\u0633\u0627\u0628\u0639 \u0644\u0644\u0623\u062c\u0647\u0632\u0629 \u0628\u0627\u0644\u0623\u0633\u0648\u0627\u0642 “\u0645\u0646 \u0634\u0647\u0631 \u064a\u0646\u0627\u064a\u0631 \u062d\u062a\u0649 \u0634\u0647\u0631 \u0633\u0628\u062a\u0645\u0628\u0631” \u0648\u0643\u0627\u0646\u062a \u0639\u0644\u0649 \u0627\u0644\u0646\u062d\u0648 \u0627\u0644\u062a\u0627\u0644\u064a:<\/p>\n

– \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06465 \u064a\u0628\u064a\u0639 \u0623\u0642\u0644 \u0645\u0646 \u062c\u0647\u0627\u0632 \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06463 \u0628\u0639\u0627\u0645\u0647 \u0627\u0644\u0633\u0627\u0628\u0639 \u0628\u0646\u0633\u0628\u0629 \u0628\u06404%
\n– \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06465 \u064a\u0628\u064a\u0639 \u0623\u0642\u0644 \u0645\u0646 \u062c\u0647\u0627\u0632 \u0627\u0644\u0628\u0644\u0627\u064a\u0633\u062a\u064a\u0634\u06464 \u0628\u0639\u0627\u0645\u0647 \u0627\u0644\u0633\u0627\u0628\u0639 \u0628\u0646\u0633\u0628\u0629 \u0628\u06403%<\/p>\n

– \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633 \u0633\u064a\u0631\u064a\u0633 \u064a\u0628\u064a\u0639 \u0623\u0642\u0644 \u0645\u0646 \u062c\u0647\u0627\u0632 \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633360 \u0628\u0646\u0633\u0628\u0629 81%
\n– \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633 \u0633\u064a\u0631\u064a\u0633 \u064a\u0628\u064a\u0639 \u0623\u0642\u0644 \u0645\u0646 \u062c\u0647\u0627\u0632 \u0627\u0644\u0627\u0643\u0633 \u0628\u0648\u0643\u0633 \u0648\u0646 \u0628\u0646\u0633\u0628\u0629 45%<\/p>\n

\n

US. Source: Circana Retail Tracking Service<\/p>\n

LTD Units (Through Month 71)
\nPS5: +40% vs PS3, +1% vs PS4
\nXBS: -35% vs 360, -28% vs XBO<\/p>\n

Calendar year 7 YTD Units (Jan-Sep)
\nPS5 (2026): -4% vs PS3 (2012), -3% vs PS4 (2019)
\nXBS (2026): -81% vs 360 (2011), -45% vs XBO (2019)<\/p>\n

[image or embed]<\/a><\/p>\n

— Mat Piscatella (@matpiscatella.bsky.social<\/a>) October 29, 2026 at 5:00 PM<\/a><\/p><\/blockquote>\n